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Digital Campaign Assistant

Melbourne, Victoria, AustraliaDigital Marketing

Job description

The Digital Campaign Assistant role is an exciting entry level role within Bolster’s Digital Marketing Team. You’ll work closely with Digital Campaign Managers and Senior Digital Campaign Managers, assisting on performance campaigns for some of Australia’s most iconic entertainment and culture clients.

This position is a great starting point for learning digital advertising, and would suit someone with a thirst for knowledge and development! You will assist the wider Digital team, mostly with advertising administration tasks to begin with. As the role progresses, you will also be building simple campaigns across ad platforms such as Meta, TikTok, Snapchat and Spotify, and sitting on client WIPs as needed.

You’ll get the chance to work across our wonderful clients, which include Splendour In The Grass, Laneway Festival, RISING Festival, Jameson, Beyond the Valley, TAC/Vanessa, Sydney Festival, Melbourne International Jazz Festival, Snow Machine, Falls Festival and many more.

This is an exciting junior role with plenty of learning and development opportunities, and the pathway to become a Digital Campaign Coordinator and Digital Campaign Manager. The successful candidate will report to a Senior Digital Campaign Manager. If you’re a culture/entertainment obsessive, are hungry to learn and at the start of your marketing career, this role is for you.

OK, I’m sold - but what even is Bolster?

We’re a digital marketing and culture agency first and foremost - but we’re also a culmination of a love of music and entertainment, and a curious passion for data and tech. That love for music and entertainment underpins everything we do and is the reason we’re here.

We began in 2015 as the digital plug-in for Australia’s entertainment industry, offering new ad-tech solutions to an industry whose idea of marketing at the time was slapping a street poster on a wall and sending out some #thoughtsandprayers. New services, products and offerings have been added gradually - never just for the sake of it, but as an extension of the work we were doing day to day.

With our specialism in music, events and entertainment, in a short space of time, Bolster has become a strategic digital, creative and product partner to many amazing brands, artists and events such as Splendour In The Grass, Falls, Laneway Festival, Billie Eilish, Elton John, CMC Rocks, The Strokes, Lorde, Gorillaz and more.

Job requirements

What You’ll Be Doing:

  • Undertaking any self-paced, self guided training as directed by the Digital Marketing Lead or your Line Manager

  • Attending 1:1 and group training as directed by the Digital Marketing Lead or Digital Technical Specialist

  • Working closely with our Digital Project Manager on task management and prioritisation

  • Assisting Digital Campaign Managers and Senior Digital Campaign Managers with:
    • WIP note prep as instructed

    • Updating media schedules

    • Writing ad copy

    • Creating advertising audiences on Meta, Snapchat, TikTok and Google AdsPulling data pulls for end-of-campaign reports

    • Helping to set up Whatagraph reporting dashboards

    • Ad hoc tasks for other digital team members

    • Ad hoc research tasks for the Digital Lead, Strategists or Channel Planners

About You:

  • Up to 2 years experience with a relevant degree, training, internship or other experience with basic marketing (e.g. running marketing for your own business, side hustle, artistic endeavour)

  • Self-starter with training and learning

  • Impeccable attention to detail

  • Basic statistical ability (e.g. able to calculate percentages), and very comfortable with numbers and Excel/Google Sheets

  • Excellent at task management and prioritisation

  • Writing ability

  • Interest in digital advertising and marketing

  • Can-do, excited attitude to trying and testing out new tools, platforms and ad products

  • Cool and calm under pressure

What you can expect from us:

  • Support, guidance and growth

  • Interesting, exciting and challenging work

  • Freedom and flexibility

  • Perks and incentives

  • Progression - you decide how high you fly. Make things happen and we’ll make sure you get where you’re going

We believe diversity of thought, skills, experiences, and backgrounds create more effective and successful teams. We promise equal opportunity for all applicants, irrespective of gender, age, ethnicity, cultural background, race, disability, or sexual orientation.

We've seen the research that women and other people in underrepresented groups tend to only apply when they tick all of the role requirement boxes. If you don’t tick all these boxes, please don’t rule yourself out. If you are excited about this role, we would love to hear from you!


Please submit your CV and a cover letter outlining why you would be a great candidate for the role via this job ad. For more information feel free to reach out to